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Kristy Edwards

Kristy Edwards

Director of Revenue Optimisation, BWH Hotels


Kristy is based in Sydney as the current Director of Revenue Optimisation for BWH Hotel Group Australasia, leading the Revenue Management team to optimise distribution channels, drive revenue performance and educate hotel owners in effectively implementing revenue management strategies. She is a highly experienced and respected revenue analysis expert with nearly 20 years of experience in delivering technology-led solutions across the Australasia hospitality sector. As a strong supporter of revenue enhancement, Kristy works closely with each hotel in the BWH portfolio to support them in making smarter revenue and distribution decisions. With a strong commercial awareness and implementation of successful system projects, she plays an integral role in contributing to BWH hotels surpassing their financial targets.